SEVT 2019
Diversity
Diversity in Sport Courses: Teaching Difficult Topics
E. Newton Jackson, University of North Florida; Robert Lyons, Queens University of Charlotte; Charles Crowley, Livingstone College
African American Student Athletes: Graduate Career Exploration & Planning for Sport Exit
Katelyn Romsa, South Dakota State University; Bryan Romsa, South Dakota State University; Jon Lim, Minnesota State University
Economics And Finance
The effect of ownership technology expertise on financial performance in Major League Baseball
Ted Hayduk, New York University; Bri Newland, New York University
The Impact of Information Release and Assimilation on Market Efficiency: Evidence from the NCAA Basketball Betting Market
Byungju Kang, University of Georgia; Steven Salaga, University of Georgia
Economic Benefit of NCAA Rounds I and II on the Columbia Metropolitan Area
Tom Regan, University of South Carolina
The Dick’s Sporting Goods Open: Assessing the economic impact of the PGA TOUR Champions event.
Kristi Sweeney, University of North Florida; E. Newton Jackson, University of North Florida; Megan Schramm-Possinger, University of North Florida
Event Management And Production
Relationship between Psychic Income and Behavioral Attributes among Stakeholders at the Local Sports Event: A Case Study of the Wichita Open
Wonyoung Kim, Wichita State University; Minkil Kim, Troy University; Woo-Young Lee, University of Central Missouri; Homun Jun, Mokpo National University
Preparing Students for Work in the Sports and Entertainment Event Management Industry
John Miller, The University of Southern Mississippi; Zak Mayo, Saint Mary's University of Minnesota; Mike Martinez, Louisiana State University
Facility Management
To Serve and Protect: Examining the Relationship Between Selling Alcohol in College Football Stadia and Negative Fan Behavior
Nels Popp, University of North Carolina - Chapel Hill; Archer Bane, Barton College; Steve Howell, Northern Illinois University
Information Technology
Incorporating wearable performance devices into campus recreational programs: A quasi-experimental study.
Thomas Cieslak, Florida International University; Brittany Baldwin, Florida International University; Alfred Simpson, Florida International University; Lisa Cain, Florida International University
Legal Issues
Legal and Marketing Issues in Team USA Sponsorship Activation for Tokyo 2020
John Grady, University of South Carolina; Jason Ahr, University of South Carolina
Marketing, Advertising And Promotion
Battle of the Brands: How Nike and Adidas Compete for Cristiano Ronaldo at Juventus FC
Morgan Bueter, University of South Carolina; Stephen Shapiro, University of South Carolina; John Grady, University of South Carolina
Team or sports? Where should the focus be for the athletic department when it comes to college baseball?
Jinwook (Jason) Chung, Winthrop University; Yong Chae Rhee, Washington State University; Woo-Young Lee, University of Central Missouri; Wonyoung Kim, Wichita State University
An Ethnographic Look into Variations Between Team and Sport Identity in a Baseball Context
Dorothy Collins, Lake Erie College; Katharine R. N. Reifurth, Aurora University
Mascots Matter! Examine the Impact of Successful Brand Character Development
Jacqueline Hague, University of South Carolina; Andy Gillentine, University of South Carolina
Understanding the influence of concession service and entertainment quality on college student spectator satisfaction and future attendance intention
Jiho Kim, Wingate University; Minyong Lee, North Carolina A&T State University; Christopher Harrist, Wingate University; Christy DeWaele, Wingate University
Is selling of alcohol the answer for college baseball attendance?: The modified theory of reasoned action
Yong Chae Rhee, Washington State University; Jinwook (Jason) Chung, Winthrop University; Minkil Kim, Troy University; Justin Barnes, Washington State University
Sport Identity and Motives of North American Football Supporters.
Johnathan Spicer, Florida International University; Thomas Cieslak, Florida International University
Exploring athlete branding practices with industry professionals
Olzhas Taniyev, Roanoke College; K.C. Mayer, Roanoke College; Brian Gordon, University of Kansas
To partner or not? The effect of brand alliance on consumer behavior within the sports industry.
Ho Yeol Yu, University of Houston; Dong Hun Lee, University of Houston; Michael Cottingham, University of Houston
Other
Analysis of Factors Influencing the College Choice Decisions of NCAA Division I Track and Field Athletes
Bryan Romsa, South Dakota State University; Katelyn Romsa, South Dakota State University; Jon Lim, Minnesota State University; Beth Walstrom, South Dakota State University; Derek Marsh, South Dakota State University
Philanthropic
Examining Houston sport organizations’ disaster relief efforts following Hurricane Harvey
Bryan Finch, Oklahoma State University
Public Funding For Venues
Double charging residents: An examination of public stadium subsidies, the NFL Fan Cost Index, and median household incomes
Jay Martyn, University of Northern Colorado; Yoon Tae Sung, University of Northern Colorado
Risk Management
An Analysis of Evacuation Preparedness at International Sport and Entertainment Events
John Miller, The University of Southern Mississippi; Christopher Kinnan, National Center for Spectator Safety and Security; Robin Ammon, University of South Dakota
Ticketing And Guest Services
A Conceptual Examination of Partitioned Pricing and Cultural Impacts in Sport
Misun Won, University of South Carolina; Stephen Shapiro, University of South Carolina